Time

Venue

Event

09:15 - 09:30

Registration

09:30 - 09:40

Welcome Remarks

Ir Prof. T.C. Edwin Cheng, Dean, Faculty of Business, The Hong Kong Polytechnic University
Dr Justin Law, Director, Faculty of Business Case Consortium, The Hong Kong Polytechnic University

09:50 - 10:50

Keynote Speech 1:

Prof. Paul Beamish, Ivey Business School
Topic: Writing Better Cases by Deconstructing the Case Review Process

10:50 - 11:30

Break

11:30 - 12:30

Keynote Speech 2:

Prof. Shimin Chen, China Europe International Business School
Topic: High-Quality Teaching Case Development: Descriptive vs. Decision-Making Cases

12:30 - 14:30

14:30 - 15:30

Keynote Speech 3:

Prof. Paul Beamish, Ivey Business School

Prof. Shimin Chen, China Europe International Business School

Topic: Interactive Dialogue with Case Method Masters

15:30 - 16:00

16:00 - 17:30

Roundtable Discussion: Case Teaching in Asia-Pacific Business Schools: Practice and Challenges

Prof. Chia-Wei Kuo, National Taiwan University
Dr Justin Law, The Hong Kong Polytechnic University (Session Chair)
Prof. Winnie Qian Peng, The Hong Kong University of Science and Technology
Prof. Jianping Liang, Sun Yat-sen University
Prof. Jun Qi, Jinan University
Prof. Gyung Yeol Yang, Nagoya University of Commerce & Business

- Speakers are listed in alphabetical order of surnames

Conference Dinner

Topic: Innovation in Case Development: Big Data Analytics Cases

Mr. Jeroen van den Berg, HKU ACRC

Time

Venue

Event

09:00 - 09:30

Registration

09:30 - 10:30

Keynote Speech: Case-based Research

Prof. Matthew Grimes, University of Cambridge
Topic: Why Qualitative Case Study Research is (Increasingly) Important

10:30 - 11:00

Break

11:00 - 12:30

Case Teaching Demonstration*

Prof. Yajin Wang, China Europe International Business School 
Case: How Oatly Tapped into the Chinese Market by Promoting Green Diets? 

12:30 - 13:30

Lunch

13:30 - 15:00

Concurrent Session 1: Case Teaching with Simulations

Dr Peter Bryant, Harvard Business Publishing Education and IE Business School (Online)
Ms. Bess Ying, Harvard Business Publishing

Concurrent Session 2: Case-based Research Salon

Prof. Yanto Chandra
Topic: Becoming a mixed method researcher and what I do with the research

Prof. Siyin Chen, HKUST Business School
Topic: Art for whose sake? Preserving professional autonomy under the growing power of clients

Prof. Juelin Yin, Sun Yat-sen University
Topic: Doing qualitative research in China: Opportunities and challenges

Prof. Haitao Yu, University of Macau
Topic: Organizing and sustainable development between the local and global

- Speakers are listed in alphabetical order of surnames

Prof. Matthew Grimes, University of Cambridge (Discussant)

15:00 - 15:30

Break

15:30 - 17:00

Case Teaching Demonstration*

Prof. Paul Beamish, Ivey Business School
Case: Domino’s Pizza Japan: Fortressing or Market Expansion? 

17:00 - 17:15

Break

17:15 - 18:45

Roundtable Discussion: Publishing Business Cases

Prof. Shimin Chen, China Europe International Business School (Session Chair)
Mrs. Vicky Lester, The Case Center (UK)
Ms. Candis Mclnnes, Ivey Publishing
Ms. Bess Ying, Harvard Business Publishing

- Speakers are listed in alphabetical order of surnames

Time

Venue

Event

09:30 - 10:30

Case Presentations

Chairman: Prof. Jianping Liang, Sun Yat-sen University
Discussant: Prof. Hubert Pun, Ivey Business School

10:30 - 11:15

Break

11:15 - 12:15

Case Presentations

Chairman: Prof. Jianping Liang, Sun Yat-sen University
Discussant: Prof. Hubert Pun, Ivey Business School

12:30 - 14:00

Lunch

14:15 - 16:00

Poster Sessions