Parallel Session V - Room 7

Research Paper

Session Chair: Sharon Valarmathi, Christ University, India

Applying Service-Learning in Photography Course for Community Support Projects [7758]
Van Huong Mai
Danang Architecture University

Abstract

This study explores the integration of Service-Learning into the Photography course for fourth-year Graphic Design students at Danang Architecture University. As enrollment in Graphic Design increases, there is a pressing need to enhance practical skills and social communication among students. The course combines theoretical knowledge with hands-on experience, allowing students to engage directly with children at Hope Village, a community with limited access to artistic resources. The Service-Learning model fosters empathy and civic engagement, encouraging students to address community needs through creative expression. This approach enriches the student’s educational experience and empowers children by helping them visualize their dreams through photography.

Keywords: Graphic design, photography, children, portraits, community support, community partners

Thematic Area(s): 1. Community Engagement, Partnership, and Entrepreneurship & 10. Indigenous Knowledge Practices in Service-Learning

Unconventional visual art entrepreneurs X service learning [2581]
Tai Ming Wut
The Hong Kong Polytechnic University

Abstract

This paper investigates how university students helping young visual art entrepreneurs in the community to start up their own business in Hong Kong. In-depth interviews were conducted on young entrepreneurs in year 2023. A lack of sources of income, self-determination, product adaption and limited business profile were found to be young visual art entrepreneurs’ characteristics. 

This study make a unique contribution to the Stimulus-Organism-Response (SOR) theory by investigating unconventional entrepreneurs i.e. young visual artists in Hong Kong. Usually those underserved young artists have a clear mind set but lack of start-up capital and expert support. “Trial and error laboratory” assists them by providing a co-working space and peer support. Our marketing students enrolled in serving learning course offers some marketing suggestions and works for entrepreneurs in the implementation process of the marketing promotion

Keywords: Unconventional entrepreneurship, Stimulus-Organism-Response (SOR) theory, non-governmental organization, visual art, service learning

Thematic Area(s): 1. Community Engagement, Partnership, and Entrepreneurship